MUSEUM OF MYCOLOGY[Personal project] Aiming to create a cohesive identity system for a hypothetical museum that seamlessly applies to all advertising and signage materials.
BOOK COVERSType-focused book covers as an excercise in grid formatting.
ASTLEY CLARKE[6-month freelance contract] Following briefs from the Creative Director, I designed on-brand daily assets for Instagram, lookbooks, website and printed materials.
ALT-tf [Part-time freelance contract] Testing motion video content for web, using typeface promotion graphics I designed to highlight offerings.
LICHENS & TOXIC AIR [Article Design] Originally written by the Natural History Museum, this re-designed article explores textures and compositions that embody the scientific subject.
MOCKUP INSTAGRAM CONTENTUse of Premiere Pro to create examples of themed content featuring Bloomsbury’s selection of new titles, formatted in Instagram post dimensions.
SEEDLING[Branding, Packaging] Seedling promotes self-sufficiency and gardening education by offering easy-to-grow kitchen herb sets.
ENTANGLED LIFE[Typeset Printed Edition] This concrete anthology, featuring excerpts from Merlin Sheldrake’s "Entangled Life," emulates fungal systems described in the book, delicately hand-bound.
BLOOM [Experimental Type project]
TWIGGY&TEA [Branding, Packaging] This identity conveys tranquility and modernity through calm colours, heavy white space and clear typographic balance.
QUOTIDIAN[Branding, Packaging] Quotidian is a minimalist brand offering luxurious everyday products, featuring a clean serif typeface and raw, natural textures to express its modest personality.
ADIEU
[Identity and label design] Type focused identity for French natural sparkling wine brand.